Blazar is a Danish company focused on incubating and scaling e-commerce businesses.
Blazar’s ambition is to create a diverse group of online consumer brands in high growth verticals with high degree of repeatability. Companies in the portfolio include coffee brand Chamberlain Coffee, watch and design brand Nordgreen, hair care brand Scandinavian Biolabs, glasses brand Messy Weekend, and baby equipment brand Moonboon.
Founded in 2017, Blazar is headquartered in Copenhagen with an increasingly international reach. It was founded by a group of talented entrepreneurs with ample experience in consulting and consumer products/e-commerce. Chr. Augustinus Fabrikker invested in the company in March 2021.